Surfaced vs the GEO landscape
Feature-by-feature comparison against the tools we see most often in sales conversations. Researched April 2026, refreshed every quarter.
Feature comparison matrix
| Feature | Surfaced | Semrush | Otterly.AI | Ahrefs | Peec AI | PromptWatch |
|---|---|---|---|---|---|---|
| Core | ||||||
| Purpose-built for GEO | add-on | add-on | ||||
| Content generation | limited | limited | ||||
| Gap analysis | limited | |||||
| Sentiment / quality scoring | limited | |||||
| Coverage | ||||||
| ChatGPT | ||||||
| Perplexity | ||||||
| Google AI Overviews | ||||||
| Gemini | add-on | add-on | ||||
| Claude | add-on | |||||
| DeepSeek | add-on | |||||
| Grok | add-on | |||||
| Scale | ||||||
| Multilingual (100+ languages) | partial | partial | ||||
| Unlimited seats on all plans | ||||||
| Multi-workspace (agency) | limited | |||||
| Technical | ||||||
| Public API | add-on | |||||
| White-label reports | limited | |||||
| Citation source tracking | ||||||
| Pricing | ||||||
| Entry price | €49/mo | $99/mo add-on | $29/mo | $129/mo + $199/mo | €89/mo | $99/mo |
| Prompts on entry plan | 50 | 25 | 15 | Database-driven | 50 | 50 |
| Free tier / trial | Free scan + free plan | Free checker tool | 14-day trial | Limited free view | 7-day trial | 7-day trial |
Last researched April 2026. Pricing and features verified against vendor websites.
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